Knowledge Centre
3 Reasons Your Website is Loading Too Slowly & How It’s Destroying SEO & UX
Slow websites loading speed kills conversion. And this is not just an assertion. It’s a statement backed by enough stats and evidence. According to KissMetrics, the average website visitor expects your website to load in less than two seconds. If it’s taking more than...
5 Compelling Reasons You Need a Better Website Now!
5 Compelling Reasons You Need a Better Website Now! A professional website gives your business instant global and local presence. It can help you build social proof and boost your brand credibility. According to reliable data from Google, as much as 63% of shopping...
Key Differences Between UX and UI and Why They Matter for Effective Web Design
Understanding the fundamentals of design is key to making it work for the end-users. The term ‘design’ on its own is as vague as it gets. It encompasses a variety of roles and elements with diverse processes and technicalities. Key among these is the UX (User...
The Psychology of Colour in Design
The Psychology of Colour in Design Colours speak different languages and evoke different emotions. Years of studies and research have shown just how influential this design element can be to customer perceptions and decisions. And because it is inextricably linked to...
WordPress vs Wix vs Squarespace: Battle of the Builders!
WordPress vs Wix vs Squarespace: Battle of the Builders! You’ve decided you need to build an online presence for your company. Congrats! It makes sense that you want to start with building a professional-looking website. You’ve realized just how much this can mean for...
Ecommerce: Selling Products and Services Online for the New World
Ecommerce: Selling Products and Services Online for the New World Ecommerce has always been touted as the future of retail, and for obvious reasons. While it tends to make more products and services options available to consumers, it also comes with a certain level of...